You have recently posted content on YouTube and you want to be better referenced to generate traffic on your video? Here’s how:
Step # 1: Find the “video keywords”
Like everything in SEO, the process of SEO YouTube begins with the search for keywords. Your goal is to find keywords that have YouTube results on the first page of Google. Unlike a results page of a normal search engine with 10 pages of results, Google reserves much of the first page results to videos
In general, Google tends to give video results for these keywords:
-Comment + keywords (“how to make an omelette”)
-Review (“WordPress review”)
-Tutorials (“Configure Iphone”)
-Anything related to fitness and sports (“kickboxing Cardio”)
-Videos Funny (“cute animals”)
How can we find video keywords?
The best way to find video keywords is to search for the keywords matching your niche. Then, see if the keywords searched have YouTube video results.
Once you have found a video keyword, it’s time to check if it generates enough traffic.
Because videos do not take much time to assemble, you do not have to find keywords with large search volumes.
Just make sure your target keyword gets at least 300 searches per month on Google (you can find this information by using Google’s keywords)
Why 300 searches per month?
If a keyword reaches at least 300 searches a month, then you know it also gets a good number of searches on YouTube as well. And if you can get the video to be ranked on Google, then many of the people who perform these 300 monthly searches will click your video into the results.This means that you get more high-quality traffic for your video, and ultimately, for your site.
Step # 2: Upload your video with YouTube SEO in mind
Here’s how to extract the most value from the SEO of your video.
When you have finished the video, make sure that you use the keyword in the video file name.
For example, if you wanted to have your video ranked for the keyword “weight loss tips”, name your video tips_weight_weight_video.mp4.
The title of your video must be at least 5 words long. This way you can include your complete keyword.
For example, the title of a video tutorial for surfing, there are only 7 words, 2 of which are keywords:Tutorial surf
So if you are trying to be referenced for “surfing tutorial” you should make a title like: “surfing tutorial: learn to surf a wave today”.
Your video description is very important. Because Google and YouTube can not “listen” to videos, they rely on the description of your text to determine the content of your video.
Here are the basic guidelines for the description:
-Place your link at the top of the video (which maximizes the click-through rate on your site)
-Include your keyword in the first 25 words
-Description of at least 50 words
-Include your keywords 1-4 times
-Include links to your Twitter pages, Facebook and other social networks.
This optimized SEO description will help Google and YouTube know what your video is about.
Tag this product:
Tags are not super important … but they help.
Just include a few keywords to help YouTube and Google know the content of your video.
Targeted tags not only help you to be ranked … But let you have your video presented more often as an associated video in the sidebar area of YouTube:
When watching a video that has a label similar to yours – bim! – it is added to the sidebar.
Once you’re done, tap “Save Changes” and your video will be uploaded!
Step # 3: Get Views
For your video to be ranked for competitive keywords, it needs to get lots of views.
More Views = Top Rankings.
But there is a catch …
… Views must be real.
YouTube has taken on the wrong views. That’s why I do not recommend using a service on Fiverr to improve your number of views. And as we have already discussed, the views which are maintained to the end are worth their weight in gold. Here are some strategies you can use to get targeted views on your video:
Quora, Yahoo! Answers, needdunconseil, quest.com, questionreponse.net, reponseatout.com, experts-univers.com, en.answers.yahoo.com, and other Q & A websites are some of the sites More popular on the Web (Quora is part of the Alexa ranking of the 500 most visited sites).
Post a comment or question and add a link to your video. Or better yet, incorporate it into your answer:
A link to your video in your email signature
People who write you emails (like your mom) generally like you.
And if you’re like me, you get a ton of emails.
So when you add a link to your latest video in your email signature, it means you get views.
Integrate your videos into your blog posts
Every time you write a response to a blog (on your site or as a post visitor for another site), you can embed your video.
The user experience metrics that YouTube uses
Here’s what YouTube uses to determine the quality of your video:
– Maintaining the video: The percentage of your video that people tend to look at (the more, the better).
Video Tutorial: How to Quickly and Easily Stimulate Maintaining a Video: 3 Simple Tips
-Comment: If people comment, they probably enjoyed the video (or at least watched it).
-Subscription after watching: If someone subscribes to your channel after watching your video, this is the sign that you have an amazing video.
-Partages: The number of people who share your video on social networks like Twitter and Google+.
-Favorites: The number of people who add your video to their favorites or to their “Later Look” list:
-Short Thumb / Thumb down: This is not an explanation
If you want to know the performance of your video, you can see the user experience data in YouTube Analytics: