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Using explainer videos as your sales pitch – The end of powerpoint presentations?

Could explainer videos be the killer of powerpoint presentations?

The sales world has always relied on powerpoint slides and documents to win over new business. But in 2018 using powerpoint presentations as a sale pitch is a thing of the past. There’s a new trend to help close deals: presentation videos as well knows as Explainer videos.

Sure, text-based documents can be effective to your sales pitch, but let’s be honest, long PDF files, PowerPoint presentations, or white paper full of text can be hard to digest fully.

But when pitching your business through a video presentation, it allows you to combine speech and visuals, and compact a lot of useful information in a very short amount of time, which can be easily shared with a global audience and make you stand out from your competitors.

The best part about using an explainer video as your sales pitch is that you will generate value to your business before the very first pitch meeting with your clients if you even have to set one up that is! Because after your explainer video, you might not even need one!

Sales pitch explainer videos can range from different lengths and styles, but they all have one aim —sell the product.

A good sales pitch video needs to:

  1. Target the audience
  2. Create value for your business
  3. Be short and simple
  4. End with a compelling  call to action

So next time you need to pitch your business why don’t you try doing it through a video presentation and see how it helps your business increase sales?

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